Instantly see which accounts are in-market—before anyone else does.
Trusted by revenue teams at leading SaaS and enterprise tech companies.
Propensity To Buy (P2B) is a data-backed likelihood score that tells you how ready an account is to purchase. It’s trained on signals from your own closed-won deals and refreshed continuously with live intent data, so your reps act on evidence, not instinct.
Outreach hits in-market ICPs
Reps sell, not research
Forecasts update automatically
Spray-and-pray lists built on job titles alone.
>50 % of rep time lost to non-selling tasks.
Manual list pulls and stale lead scores.
A proprietary AI model retrains after every closed-won deal, so scores never go stale.
Accounts into High / Medium / Low P2B.
Channel-specific sequences matched to buying stage.
AEs in Slack: “Acme Inc. | P2B 93 | Viewed pricing page—call now.”
to Salesforce and HubSpot; forecasts adjust in real time.
No extra dashboards—your team works where it already lives.
Teams focusing on high-P2B accounts close up to 3× more deals in a quarter.
Engage buyers at peak intent and cut weeks off discovery.
Bad contacts are auto-flagged or replaced before campaigns launch.
Watch a 90-second walkthrough of Propensity To Buy™ identifying a live account and launching a personalized sequence—no setup required.
